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Google Ads wasted spend

Find likely wasted spend in your Google Ads search terms.

The free scan estimates waste from an uploaded search terms CSV, highlights the biggest leaks, and shows which searches deserve review.

See the money first

The first result focuses on spend analyzed, likely wasted spend, and top leaks so the decision to continue is tied to the CSV you uploaded.

Understand why spend leaked

Search terms are grouped into practical PPC intents like support, freebie, job seeker, research, competitor, and irrelevant.

Free scan

Find where review should start

Run free scan

Start with a waste estimate, top leaks, and sample negative keyword candidates from your own search terms export.

Common questions

Is wasted spend guaranteed?

No. The scanner estimates likely waste and flags candidates for review. Campaign goals and account context still matter.

What if the scan finds little waste?

You can stop after the free scan. The results page keeps likely waste and manual review workload visible so you can decide whether any action is worthwhile.

Inspect a sample audit

See the report shape, top leaks, and sample negative keywords before uploading your own CSV.

View sample report